Stop manually collecting influencer data. Let Google Sheets do it.
Pull Instagram, YouTube and TikTok account and content metrics into Google Sheets with a single formula. Keep your campaign reports always up to date with auto-refreshing data.
| A | B | C | |
|---|---|---|---|
| 1 | Account | Followers | Eng. Rate |
| 2 | @fashionblogger | 245,890 | 3.42% |
| 3 | @techreviewer | 1,203,450 | 2.18% |
| A | B | C | |
|---|---|---|---|
| 1 | Account | Followers | Eng. Rate |
| 2 | @fashionblogger | 245,890 | 3.42% |
| 3 | @techreviewer | 1,203,450 | 2.18% |
Pull all influencer metrics with a single formula
Type =BONInfluence in a cell, select the account and data — we'll handle the rest.
- Follower count, engagement rate and more instantly in your cell
- A single formula for Instagram, YouTube and TikTok accounts
- Data auto-refreshes regularly, zero manual intervention
| A | B | C | D | |
|---|---|---|---|---|
| 1 | Content URL | Views | Likes | Eng. Rate |
| 2 | instagram.com/p/abc123 | 892,340 | 45,120 | 5.06% |
| 3 | youtube.com/watch?v=xyz | 2,450,000 | 98,200 | 4.01% |
| 4 | tiktok.com/@user/video1 | 1,340,000 | 156,700 | 11.7% |
Analyze content performance in detail
Use the =BONInfluenceContent formula to access views, likes and engagement data for each piece of content.
- Instagram Reels, Posts, YouTube Videos, Shorts and TikTok videos supported
- Views, likes, comments and engagement rate all at once
- Easily adapt data to your own report format
Stop spending hours collecting influencer data
With the BON Influence Google Sheets extension, data comes automatically. Focus on strategy and creativity.
All social media platforms, under one roof
Manage Instagram, YouTube and TikTok data from the same Google Sheets file.
Pull account and content data instantly
- Follower Count
- Engagement Rate
- Reels & Post Metrics
YouTube
Track channel and video performance
- Subscriber Count
- Video Views
- Shorts & Live Streams
TikTok
Measure TikTok content performance
- Follower Count
- Video Views
- Engagement Rate
Sets up in minutes, runs forever
No technical knowledge required. If you can use Google Sheets, you can use the BON Influence extension.
Install the Extension
Add the BON Influence extension to your Google Sheets from the Google Workspace Marketplace. Takes less than a minute.
Use the Formulas
Type =BONInfluence or =BONInfluenceContent in any cell. Select the account and the metrics you want.
Data Auto-Updates
Your data refreshes automatically. No manual updates needed — campaign reports stay current effortlessly.
Let your campaign reports update themselves
Close the chapter on manual data collection. All influencer metrics in your Google Sheets, with a single formula, always up to date.